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FESTIVAL IN THE PARK • JANUARY 18, 2027

Bring what you do to the heart of the celebration.

Apply to serve food, sell merchandise, or share community resources at Festival in the Park.

The online application is at the bottom of this page.

Showcase your products in the middle of one of Sanford’s largest community celebrations. Merchandise vendors can connect with festivalgoers while offering clothing, accessories, arts and crafts, and other items throughout the afternoon.


Festival in the Park at a Glance


Monday, January 18, 2027

11:30 a.m.


Heritage Park

221 North Palmetto Ave.

Sanford, FL 32771


On the grounds in front of the Sanford Civic Center.

Get Directions


Deadline to submit vendor application: January 13, 2027





Vendor Check-In & Setup Schedule


6:30 a.m. - 7:45 a.m. 

Food Truck Vendors 

  • Enter first due to size and maneuverability 

  • Once parked, remain in place until the MLK Festival ends 

  • No subletting of vending space or power 

  • Clearly indicate the specific food items being sold 

  • Additional 10x10 space: $100 fee 

  • Properly dispose of trash, oil, and grease 

  • Food trucks are responsible for traffic cones in front and back of vehicle 

  • No alcohol or controlled substances allowed 

  • Electricity will not be provided; low-noise generators are allowed

7:45 a.m. - 8:45 a.m. 

Food Tent Vendors 

  • Set up after food trucks are in position. 

  • Vehicles must be removed immediately after unloading. 

  • No subletting of vending space or power. 

  • Clearly indicate the specific food items being sold. 

  • $100 fee for an additional 10 x 10 space. 

  • Properly dispose of trash, oil, and grease. 

  • No alcohol or controlled substances allowed 

  • Electricity will not be provided; low-noise generators are allowed

8:15 a.m. - 9:15 a.m. 

Merchandise Vendors 

  • Unload and set up booths; remove vehicles immediately after unloading. 

  • Subletting of vending space or power is prohibited 

  • Clearly indicate the specific items being sold 

  • Additional 10x10 space: $100 fee 

  • No alcohol or controlled substances allowed 

  • Electricity will not be provided; low-noise generators are allowed

8:30 a.m. - 9:15 a.m. 

Information Vendors 

  • Do not sell items. 

  • Exhibitor Vendors: government agencies, educational materials, community resources, healthcare organizations, and information programs. 

  • Remove vehicles immediately after unloading. 

  • Clearly indicate promotional items. 

  • No alcohol or controlled substances allowed 

  • Electricity will not be provided; low-noise generators are allowed.

9:15 a.m. - 9:30 a.m. 

MLK Vendor Permit 

An MLK Committee member will confirm vendors and assign vendor permits. 

9:30 a.m. - Final Check 


All vehicles MUST be out of the Festival Park area. 





Additional Vendor Information:

  1. Tables, tents, chairs, and special equipment will be the responsibility of the vendor. Please ensure that the vendor area is not left unattended at any time. Ensure all tents are properly anchored to the ground to prevent them from being blown away by strong winds.

  2. Food Vendors MUST have $1,000,000 Product Liability Insurance, with the City of Sanford and the Dr. Martin Luther King, Jr. Celebration Committee as additional insurers. Please submit a hard or electronic copy along with payment. NO EXCEPTIONS

    MUST BE PROVIDED BY APPLICATION DEADLINE – January 13, 2027.

  3. REFUND POLICY: NO REFUNDS in the event of inclement weather or due to a no-show on our scheduled event date. If due to weather conditions, an alternate festival event date will be set, and all paid vendors will be automatically approved to vend on this new date.

  4. Sign the City of Sanford Hold Harmless and Indemnification Agreement






PAYMENT OPTIONS 

  • Cash 

  • Money Order or Cashier’s Check 

  • Online (plus payment processing fees) 


For details, please contact Vandell Hilton at 407-687-7166 or by email vandellhilton@yahoo.com. 



SUBMIT PAYMENT BY: 

Check or Money Order payable to: 

Dr. MLK, Jr. Steering Committee 

P.O. Box 500 

Sanford, FL 32772-0500

Support MLK Sanford

Help support four days of scholarship, worship, fellowship, public celebration, and community participation.





Make the festival part of your MLK weekend.

The Festival in the Park follows the Annual MLK Parade, making it easy to continue the day together after the parade ends.


Bring your family and friends, explore the vendors, enjoy the entertainment, and spend the afternoon connecting with the Sanford community.


Learn More about the Festival


See the Weekend Schedule


Application Form

Page 1 of 2

Vendor Application

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